New York, NY
March, 2013— Commissioned to visually overhaul the online shop of New York streetwear brand Alife.
The new design features sleek use of simple typography for easy navigation with a focus on product. Development included custom frontend gallery systems and a revamped Ecommerce solution with Network Solutions.
Alife has been the staple for New York's streetwear fashion for over 15 years. Alife's exclusive clothing and limited-edition footwear are iconic among New York's lifestyle fashion brands. Their innovative design has landed partnerships with companies including Levis, Reebok, and Budweiser. Their retail locations also host musical performances titled ALIFE Sessions that have featured artists such as ScHoolboy Q and Drake. Alife has been operating out of New York's Lower East Side since 1999.